Social media advertising revenues will grow from $2.1 billion in 2010 to $8.3 billion in 2015, representing a compound annual growth rate of 31.6 percent, according to local media space adviser BIA/Kelsey.
Currently, the predominant social media advertising format is display advertising and BIA/Kelsey expect this to grow to $7.7 million, with non-display formats boosting the overall figure to £8.3 million. The full press release is available from the source link below.
Source: BIA/Kelsey — Social Media Ad Spending to Reach $8.3 Billion in 2015
