Heinz is launching a new ‘Tomato Ketchup with Balsamic vinegar’ and the first 3,000 bottles will be available exclusively on Facebook. Ketchup fanatics will be able to purchase the new variety through Heinz Facebook page from Monday.
Source: http://www.thedrum.co.uk/news/2011/03/04/19312-heinz-to-sell-new-ketchup-through-facebook/