The Next Web has collated 10 corporate videos promoting successful social media campaigns. Each is worth looking at to pick up ideas of how to use social media in the promotion of your brand, or specific products.
The full list is:
- Ben & Jerry’s – Fair Tweets
- Fiat Street Evo » The app that evolved streets forever
- Your Delft blue portrait on a real KLM plane
- Lynx Excite Angel Ambush London Victoria
- Renault connects Facebook to the AutoRAI with RFID
- PepsiCo Social Vending
- Volkswagen – Fox no Planeta Terra – Twitter Zoom – English
- Heineken Star Player
- Mercurial Superfly: The Machine
Our favourite is the Volkswagen – Fox no Planeta Terra Twitter campaign, as the approach it takes can be used in plenty of other communication plans, and is mostly about focussing on a specific audience rather than having a large marketing budget.
The videos are available from the source link.
Source: The Next Web — 10 fantastic social media campaign videos you shouldn’t miss